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a third-party marketing tech platform that helps marketers plan and buy digital ads, said of the search-based video ads. "To …

Patients and physicians (and the rest of the world) have embraced digital tools for learning and connecting with one another; the pharmaceutical industry’s commercial and marketing …

What is Digital Marketing? Inbound marketing is just one part of a larger movement in the business world. That movement is inbound. Inbound is a method of attracting, engaging, and delighting people to grow a business that provides value and builds trust.

… marketing and a wide variety of digital, paid and organic mediums. However, there are very few modern B2B marketing activ…

And for B2B marketers, it is even more crucial that their campaigns align with the clients’ integrated marketing plan in orde…

This is really where the definition of a customer has shifted. Technology and digital media has allowed businesses to … Brands like Jet Blue, Best Buy, Comcast, and others have grown there businesse…