P&g Digital Marketing Strategy

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From brand purpose and marketing effectiveness to digital transformation and customer experience, discover how to formulate an effective marketing strategy.

Elizabeth Scordato. Director of Project Management. Elizabeth – or Liz as we like to call her – has over 10 years of agency experience. Prior to joining StrawberryFrog in 2010, her career focus was on digital and email marketing – in addition to traditional advertising.

The New Marketing Trend Driving P&G Marketing and Unilever Marketing P&G brand chief calls out ‘murky’ and ‘fraudulent’ digital marketing practices. Procter and Gamble’s Marc Prichard announces the FMCG giant will be overhauling agency contracts and embracing industry-wide transparency and viewability standards to combat poor media supply chain practices

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