Social Media Tips 2016

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In their long recapitulation of the case that Russia subverted the 2016 election, Scott Shane and Mark Mazzetti of The New York Times painted a picture of highly effective Russian government exploitat…

19 Social Media Marketing Tips For Small Business Gab, a site which serves as a haven for far-right figures and trolls that have been kicked off other social media platforms, …

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She shared her tips on how small business owners can grow their brand through social media. 1. Consider joining a “Facebook Group” If you have a small business, you likely have a dedicated Facebook Pa…

Social media marketing is the use of social media platforms and websites to promote a product or service. Although the terms e-marketing and digital marketing are still dominant in academia, social media marketing is becoming more popular for both practitioners and researchers. Most social media platforms have built-in data analytics tools, which enable companies to track the progress, success …

6. A/B Test. This is a tip that a lot of social media marketing professionals take advantage of, but not many small businesses on social media are even aware of. A/B testing or split testing, involves using multiple headlines for the same piece of content to see which generates a better response.